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Please read Case - Keeping with the Times-McDonald's, I'm Lovin' It! then watch the videoInside the McDonald's Empire (1:17 min) https://video.cnbc.com/gallery/?play=1&video=778426022
Question-
1. Why do firms such as McDonald's need to have a global marketing strategy even though its national menus are localized?
2. What alternative strategy could McDonald's have used to regain its market?
3. For the future, how should McDonald's tap into the convergence among global consumers?
Explain the uniform policy
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can some one do the assignment for me i am coping and pasting it now as well as i have the clc that our team
Explain the different roles that strategic thinking and strategic planning play in the strategic planning process. Describe how management uses the strategic planning process to better understand their company's internal strengths and external opp..
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