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Type of pricing where price is determined by estimation

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What do we call the type of pricing where the price is determined by estimating what customers are willing to pay for a product then backing off a bit to provide a cushion?

Reference no: EM131132864

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Type of pricing where price is determined by estimation : the type of pricing where the price is determined by estimating what customers are willing to pay for a product then backing off a bit to provide a cushion?
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