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Sales Campaign. Jones Corporation is considering a sales campaign in which it will offer credit terms of 3/15, net/80. The finance manager expects that the collection period will increase from 90 days to 110 days. Information before and during the proposed campaign follows:
Percentage of Sales
before Campaign
during Campaign
Cash sales
20
10
Payment from
1-15
35
25
16-120
45
65
The sales campaign is expected to raise sales from $5 million to $6 million. The gross profit rate is 30 percent and the rate of return is 16 percent. Sales discounts are given on cash sales. Should the sales campaign be initiated?
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write a paper in no more than 1750 words that focuses on the analysis of different alternatives available to guillermo.
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