Success or failure of the direct mailing

Reference no: EM13139860

Second Avenue wants to create a postcard to be sent to local families with young children. The postcard will include information about the store's typical inventory, store hours, and directions. Which of the following format elements can make the biggest difference in the success or failure of the direct mailing?

A) copy

B) headline

C) illustration

D) font

E) color

Reference no: EM13139860

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