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Study the social media presence of two direct competitors

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Reference no: EM132067822

A) Compare THE FIVE TOP web platform web design and expose pros and cons of using theses platforms.

Like Wordpress. This can be a comparison in the table. each pros and cons may contain 3-5 points.

B) Study the social media presence of two direct competitors in the same market place: i.e. coca-cola vs pepsi, canon vs nikon, etc. Study their respective social media marketing strategies and, giving detailed reasons, assess which one is doing a better job. Some things you should look at, although not only, are:

  • How often are they facebooking (FB)?
  • What are they FB about?
  • How are they handling customer comments, inquiries, and complaints?
  • How often are they sharing links?
  • Are they offering discounts, freebies, or other perks to their followers?
  • Are they making mistakes?
  • What "voice" are they using through all social media?
  • Do you think they are using FB ads? How? Should they?

Approx 250 words.

Reference no: EM132067822

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