Reference no: EM133382176
Case Synopsis: Faced with a game changing contract for a super computer installation, Frank Springle needs to ensure that the product arrives where it should and on time.
Decision Maker: Frank Springle, President and CEO, Eagle Spirit Marketing.
Problem Statement: How to finance the purchase of a Cray Supercomputer.
Decision Criteria/Goals:
Optimize a financial loan to protect both Eagle Spirit Marketing and Cray Supercomputers.
Maintain / enhance customer relationship with Natural Resources Canada.
Secure the 3-year, $7,000,000 contract with Natural Resources Canada.
A. Business Case Background - 20 Marks
A1: Background segmentation - considering the decision maker, problem statement and goals, segment relevant business case facts using case specific headings. Present relevant facts only, no analysis (5 marks):
A2: Why is this problem important? (2 marks)
A3: How urgent is the problem? (2 marks)
A4: What timelines must the decision maker's recommendations work within? (2 marks)
A5: Who are the key people and/or groups that you need to consider in solving the problem? (2 marks)
A6: Rank order any constraints or considerations that may limit the range of solutions i.e. cost, timeline? (2 marks)
A7: Identify and rank order the KEY ISSUES that must be addressed to meet the Decision Maker's goals. (5 marks)
B. Situation Analysis - 20 Marks
Provide appropriate analyses - based on the Business Case Segmentation and Key-Issues identified above.
You must complete the required analyses identified below. For each completed analysis, you must provide Conclusions and Implications.