Opening a law office in a large metropolitan area

Reference no: EM13499895

Steven Clark and two of his colleagues are considering opening a law office in a large metropolitan area that would make inexpensive legal services available to those who could not otherwise afford services. The intent is to provide easy access for their clients by having the office open 360 days per year, 16 hours each day from 7:00 a.m. to 11:00 p.m. The office would be staffed by a lawyer, paralegal, legal secretary, and clerk-receptionist for each of the two eight-hour shifts.
In order to determine the feasibility of the project, Clark hired a marketing consultant to assist with market projections. The results of this study show that if the firm spends $1,025,000 on advertising the first year, the number of new clients expected each day will be 59. Clark and his associates believe this number is reasonable and are prepared to spend the $1,025,000 on advertising. Other pertinent information about the operation of the office follows:

The only charge to each new client would be $69 for the initial consultation. All cases that warrant further legal work will be accepted on a contingency basis with the firm earning 30 percent of any favorable settlements or judgments. Clark estimates that 20 percent of new client consultations will result in favorable settlements or judgments averaging $4,900 each. It is not expected that there will be repeat clients during the first year of operations.

Clark has located 6,000 square feet of suitable office space which rents for $65 per square foot annually. Associated expenses will be $58,500 for property insurance and $81,200 for utilities.

It will be necessary for the group to purchase malpractice insurance, which is expected to cost $369,000 annually.

The initial investment in the office equipment will be $129,000. This equipment has an estimated useful life of four years.

The cost of office supplies has been estimated to be $10 per expected new client consultation.

Required:
1. Determine how many new clients must visit the law office being considered by Steven Clark and his colleagues in order for the venture to break even during its first year of operations. (Do not round intermediate calculations and round your final answer up to nearest whole number

Reference no: EM13499895

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