Notice that the page number is in upper right corner

Assignment Help Business Management

Reference no: EM132094875

Guidelines for using the sample paper as a reference: chosed Bullfao wild wings and olease include soruces and don't copy and past it from the website. (will leave thumps up)

A cover page is required. You do not have to include an author note. The cover page in the sample paper explains the "running head" and how it is used. On the cover, the phrase "Running head" precedes the name of your paper, which is in all caps. On the second and remaining pages only the name of your paper is required in the header. (You may want to contact the Writing Lab for instructions on how to do this formatting.)

The first-level headings are centered and bolded. Your first heading following the title of your paper will be "Introduction." First-level headings separate main sections of the paper. Second- through fifth-level headings organize the detail in each main section. This structure is similar to creating an outline for your paper. This link will open the APA heading format page on the Purdue OWL site: https://owl.english.purdue.edu/owl/resource/560/16/

Notice that the page number is in the upper right corner of each page, including the cover. (The number on each page should be aligned with the page 1 placement.)

The title of your paper: SWOT of <the company you are writing about> (centered)

Sections of the paper

Introduction (no more than one-half page)

Company Description APA format Level 1 headings

Mission

Level 2 headings Goals

Level 1

Core Competency (What does this company do better than its competitors?)

Sustainable Competitive Advantage (How can they remain competitive?) SWOT Analysis Level 1

SWOT Analysis table

Industry Analysis

Competitor Analysis Level 2 Customer Analysis

Research Question for Marketing Research Proposal assignment

Summary - no more than one-half page.

References - separate page (see page 9 of the Purdue sample paper for proper formatting of the References page).

Reference no: EM132094875

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