Marketing strategic planning to deliver customer value

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Reference no: EM132293339

Choose any one from the following brands:

Pepsi, Coca Cola, Emirates Airlines, Air Arabia, L’Oréal, Gucci, iPhone, Samsung, Etisalat, Du.

Choose company and Answer the following questions:

1. Explain the role of marketing strategic planning to deliver customer value in chosen company.

2. Discuss how to design business portfolios and develop growth strategies.

3. Analyze the market Segmentation into distinct groups of consumers who differ in their needs and preferences.

4. Distinguish the key benefit that differentiates your business from its competitors.

Reference no: EM132293339

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