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Q. Digby's Elite product Deal has an awareness of 72%. Digby's Deal product manager for the Elite segment is determined to have more awareness for Deal than Andrews' Elite product Axe. She knows which the first $1M in promotion generates 22% new awareness, the second million adds 23% more also the third million adds another 5%. She also knows one-third of Deal's existing awareness is lost every year. Assuming which Axe's awareness stays the same next year (77%), out of the promotion budgets below, illustrate what is the minimum Digby's Elite product manager should spend in promotion to earn more awareness than Andrews' Axe product?
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Connie was employed by the Beaufort Distributing Company. She worked at an offsite location keeping track of the inventory in that facility. Connie was the only female in the building and Milton, her supervisor, subjected her to constant verbal ab..
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