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Identification of business level strategy

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Reference no: EM132879964

Go through and do Sprints Company Level Analysis ( Spirit Airlines)

1. Identification of business level strategy

a. Cost Leadership, differentiation, focus or combination strategy

b. Implementation levers: how do these firms implement their chosen strategies (analysis of their resources, capabilities, organizational culture, leadership, etc.)

c. How do their strategies help position the firms against the key competitive forces in the industry?

2. Corporate Level Strategy

a. Diversification efforts of the firm into new markets/businesses (horizontal vs. vertical)

b. International expansion efforts of the firm

c. How are these efforts consistent with the challenges identified in the external environment?

3. Comparison of firm strategies and performance

a. Comparison of key financial ratios of the firms and the industry

b. How is the financial performance of the firms a reflection of their strategies/competitive position in the market

c. Summarize which firm is better positioned in the industry

d. Recommendations for both firms on how to address key challenges identified earlier

Reference no: EM132879964

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