Reference no: EM132579019
Project Description:
You just received your Insurance Broker license, and are about to invest your life savings to open your own insurance agency that sells home and automobile insurance policies. This is a highly competitive industry with nationally known companies such as Allstate, Farmers, State Farm, Nationwide and others competing with thousands of smaller agencies like your own.
You will need to hire a sales team to help build your business from scratch. Answer the following questions about your requirements in building your insurance sales team:
1. Who would make an ideal salesperson for insurance sales?
2. How are they going to generate new leads that will turn into sales?
3. Describe how a salesperson can best overcome the following objections when trying to sell a homeowners insurance policy:
"It's too expensive"
"Let me think about it"
"I'm happy with the policy that I have now"
"I'd rather get a policy from a company I'm familiar with like Allstate"
4. How will you, as the owner, motivate your sales team to be successful and "close the deal"?