How should jade magnet access the huge untapped indian

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Reference no: EM133205122

Question: Jade Magnet: Creating a Crowdsourcing Enterprise Case Study

The case discusses the origin of Jade Magnet, its stages of evolution, the idea of crowdsourcing, the business model and its challenges and achievements. It finally ends with questions about growth and expansion opportunities and technology issues.

You are required to work as a group to study and discuss the case study to help you answer the questions below.

What is the business model of Jade Magnet?

How should Jade Magnet access the huge untapped Indian SME segment?

How can Jade Magnet help the independent account managers connect more effectively with the SME segment?

How can Jade Magnet address the lack of domain expertise and standards compliance in areas pertinent to clients' needs and deliver quality?

Why are the founders looking at an entirely new market when they have a large un-served market in India?

Should Jade Magnet enter the Middle East market?

Reference no: EM133205122

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