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Question - Pharmax Distributors specializes in the distribution of pharmaceutical products at the retail level. Pharmax's customer base is comprised of three main retail groups: general supermarket chains, large drugstore chains, and small, single-store "Ma & Pa" pharmacies. To evaluate the relative profitability of each customer group, Pharmax plans to use an allocation system that recognizes the relative demands that these groups place on the company's resources. Parmax's chief accountant examined the firm's support costs and activities and collected the following data for a typical operating period:
Support Activity
Budgeted Cost
Total Cost Driver
Order processing
$80,000
2,120 customer orders
Line item processing
$57,000
23,710 line items
Store deliveries
$78,000
1,490 deliveries
Carton handling
$70,000
72,800 cartons shipped
She also gathered the following data for a typical operating period:
General Supermarket
Drugstore Chains
Ma & Pa
Customer orders
130
390
1,600
Line items
1,820
4,290
17,600
Deliveries
100
290
1,100
Cartons shipped
28,000
26,100
18,700
If Pharmax uses an activity-based costing system to allocate its overhead costs, how much would be allocated to its Ma & Pa customers?
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