Focus on its ecommerce business

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Reference no: EM134038680

Question

David's Tea, the Montreal-based beverage retailer, is closing all but 18 of its stores in Canada to focus on its ecommerce business, citing the COVID-19 pandemic as worsening their already challenging retail conditions. This is an example of David's Tea's strategic planning process identifying critical issues in which of the following?

the competitive environment the marketplace the business world the marketing environment.

Reference no: EM134038680

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