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Explain the marketing variable mix

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Reference no: EM131986460

In the article, Why the Doctor Takes Only Cash. The patient referenced in the article, Art Villa, reports that he "heard" about the Surgery Center of Oklahoma while doing research regarding a total knee replacement. Clearly, the Surgery Center of Oklahoma needs some help with marketing, and they have hired you to assist them (I gave you a recommendation).

a. Explain the marketing variable mix (4Ps) for the Oklahoma Surgery Center

b. Identify the target market,

c. Briefly summarize the marketing research and the data you would require going forward in your job.

Article: https://time.com/4649914/why-the-doctor-takes-only-cash/

Reference no: EM131986460

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