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Explain Next Generation Marketing Feedback and Control
Net Generation was launched as a Canadian Internet service provider (ISP) in 1995. It provides a wide range of services for the Canadian market, which is embracing the Internet about 18 months slower than their U.S. counterparts. Because the industry is growing and changing so quickly, Net Generation uses all types of feedback and controls. In fact, every six months, its strategies and goals are re-examined in light of changes in the environment. List and briefly define the three types of marketing controls it could use and explain which would be the most important marketing control for it to use.The controls should be new and effective.
Explain EMarketing & advertising and Do the ads differ for consumers vs. businesse identify the type(s) of advertising used
International financial contagion in currency crises
Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
Explain Perform a STEEP analysis to understand the general environment facing Blockbuster
Explain Electronic and Mobile Commerce- Analysis and Tools and skills needed to implement electronic and mobile commerce in businesses
Explain Technology and E-Commerce and what resources does an International Internet retailer need other than merely a storefront on the Internet
Explain Scanning the Environment- EFAS and IFAS for Nestle and using your research findings from the Library and the Internet
Suppose that Westside's management in Problem 4 likes the operational efficiency of ordering once each month and in quantities of 1000 units.
Explain What ethical challenges exist in e-commerce that do not exist in traditional business
Discuss and Identify ways in which public policy regulations may provide both opportunities and constraints in the e-commerce industry
Explain E-Business Website Comparison and what has each company doe to distinguish itself from its competitors
What are the similarities between "brick and mortar" and eBusiness marketing?
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