Explain managing the downside and building the upside

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Question 1: Explain why you believe that is successful or not successful in addressing the "downside" and the "upside" that you have identified.

Managing the Downside & Building the Upside

Question 2: Is building the upside more important or less important than managing the downside in the short-term? What about in the long-term? Why? Provide one example of a company that is not discussed in this week's reading that seems to have adopted your position on this matter. Explain.

Reference no: EM132520093

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