Reference no: EM1393406
1 Marvin planned to cut prices at his bicycle shop, but when a competing shop began to offer free repairs, Marvin decided to copy them. Marvin's new strategy (offer free repairs) is an example of a (n):
Options
mistake.
intended strategy
deliberate strategy.
emergent strategy
unrealized strategy.
2 Which of the following cognitive biases occurs when decision makers commit even more resources if they receive feedback that the project is failing?
Options:
Prior hypothesis bias
Escalating commitment
Illusion of control
Reasoning by analogy
3 Consider the following situation. There are two suppliers (S1 and S2) , two firms (F1 and F2) and one buyer(B). Each supplier can transact with at most one firm, and vice versa. The buyer can transact with at most one firm. Each supplier (S1 and S2) has an opportunity cost of $30 of providing resources to a firm. The buyer (B) has a willingness-to-pay of $200 for the first firm (F1)'s product, and a willingness-to-pay of $250 for the second firm(F2)'s products. What is the total added-value created by the players?
Options
$140
$280
$170
$420
$220
4 Which primary activity in the value chain is concerned with the design of products and production processes?
Options
Materials management
Marketing and sales
Research and development
Production
Company infrastructure
5 According to Porter's five forces framework, the risk of entry by potential competitors is a function of the height of barriers to entry.
Answer True False?
6 To achieve competitive advantage by creating a product that customers perceive as unique in some important way is called:
Answer
Cost-leadership Strategy
Focus Strategy
Differentiation Strategy
Emergent Strategy
Deliberate Strategy
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