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Evaluating Mission Statements
The mission statement describes the purpose of the organization (i.e., why the business exists). As outlined in the Mission Statements article, here are some things to consider when evaluating a mission statement:
Review the following mission statements. Evaluate each mission statement based on the above criteria and explain how the mission statements meet or failed to meet those criteria.
Home Depot's Mission StatementThe Home Depot is in the home improvement business and our goal is to provide the highest level of service, the broadest selection of products, and the most competitive prices. We are a values-driven company and our eight core values include the following:
Nike's Mission Statement
Our mission is to bring inspiration and innovation to every athlete in the world.
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