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1. Evaluate the customer acquisition strategies and tactics of an organization with which you are familiar. What is done well and what could be done better?
2. Go online and research the role of the web in customer acquisition. How effective is it? For which industries does it appear to have most value?
3. Go online and research consumer sales promotions agencies. What success stories or case studies do they report on their websites? How do they prove the success of their promotions?
Describe and discuss (broadly speaking) the four Ps associated with Apple iPhone. Describe and discuss all four of the four Ps: People, Processes, Program, and Performance.
Mary Kay, Inc., sells facial skin care products and cosmetics around the globe. How would the organizational strategy need to change to respond to Mary Kay's new business strategy?
Explain the characteristics in individuals that lead to aggressive behavior in the workplace. Your response should be at least 125 words in length. All sources used, including the textbook
Given Walmart's overall strategy, provide four objectives, measures, targets and initiatives lined with the overall strategy that would be appropriate for the CUSTOMER SERVICE perspective of a balanced scorecard.
What are the main issues and interests that are included in a vehicle negotiation.
Can you think of the American Red Cross merging with another agency?
What are four small business opportunities that need to be considered when starting a new business.
Identify the primary type of resume or CV you expect to use in a job search and career progression.
Illustrate both the origins and evolution of your own personal and workplace values.
What can be gained by defining the term "career" broadly as the pattern of work-related experiences that span the course of one's life?
Prepare an EFAS table for the company
How are the principles and processes of strategic management applied to such organizations and what are the implications of physicians as a group being in large part the determinants of the allocation of healthcare resources?
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