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1. Explain how an environmental factor such as the emphasis on sustainability could impact on the marketing mix. Conduct research if necessary and give examples. (200 words)
2. Give examples of emphasis on sustainability in regard to the marketing mix.
3. How can this factor affect the marketing mix?
4. What statistical techniques are commonly used by business organisations to gather marketing information? In 400 words summarise a number of techniques and explain how you might use them to identify markets and marketing opportunities. Conduct appropriate research to answer this question.
In theory, other things being equal, a percentage increase in a country’s rate of inflation should lead to a percentage decrease in the value of its currency. Under what conditions this relationship would not hold in reality.
For many people, a company called Enron Corporation still ranks as one of history’s classic examples of ethics run amok. During the 1990s and early 2000s, Enron was in the business of wholesaling natural gas and electricity. What is your assessment o..
Based on your research, briefly compare the TQM program to Six Sigma.
Which of the following statements is true of individualized leadership? a. It is based on the notion that leaders should not develop relationships with subordinates. b. It assumes that a leader adopts a general leadership style that is used with all ..
A mining company will spend $28 million in order to exploit a low-grade placer deposit of gold ore. They estimate the deposit will produce profits of $6 million per year for six years. They calculate the net present value (NPV) using an estimated cos..
What would you tell the practice manager to do immediately for the safety of the staff?
Explain five strategies for establishing an effective electrical safety program. What are some additional electrical safety program requirements for protection of workers whom must perform maintenance, service, or troubleshooting on equipment that is..
Which of the following statements is most correct regarding the interviewing process:
The Natural Fertilizer Company makes three types of fertilizer: 20-5-5 for lawns, 10-15-10 for gardens, and 5-5-5 for trees. The numbers in each case refer to the percentage by weight of nitrates, phosphates, and potash, respectively. The fertilizer ..
Elucidate how necessary is it to fine-tune your Marketing Plan so that your target market is clearly defined also measurable. Why is extensive research necessary for an accurate definition of a target market.
Reviewing some international incidents will help you to identify many negotiation tactics.
Which of the following is NOT a step for developing benchmarks?
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