Discuss the major disadvantages of radio

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Reference no: EM131918001

Question: 1. Radio is the only major medium that is nonvisual. Is this a major disadvantage? Thoroughly justify your response.

2. Will, in your opinion, portable digital-audio players (e.g., Apple's iPod) eventually replace radio?

3. One marketer made the following assertion: "Infomercials are junk. I wouldn't waste my money advertising on this medium." What is your response to her contention?

Reference no: EM131918001

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