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Discuss the five elements of the business environment

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Reference no: EM131662029

Provide for each of the following using a current US based business you have chosen.  Include references where appropriate.

  1. Discuss the five elements of the business environment and how they impact the business you have chosen. 
  2. Review the four classes of consumer goods.  Which one is used by the business you have chosen?  Explain why.
  3. Explain how brand equity and loyalty affect the business you have chosen?
  4. Discuss break-even analysis and how it may differ if your business was a nonprofit.

Reference no: EM131662029

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