Reference no: EM133391283
Choose from one of the following problems: You're the director of marketing and your organization is about to launch a new product. (You can choose what industry your organization is in.) You want to develop an effective social media campaign to spark interest in the product and inspire buying when it becomes available.
You're the mayor of a rapidly growing city and the power grid has not kept up with increasing demand, leading to concerns it could fail in times when demand might peak.
You're the manager of a college sports team. Allegations have surfaced that players are using performance enhancing drugs which could result in your team being fined, forfeiting previously played games, and being suspended from playing in future games the remainder of the season and possibly the next season.
You are not being asked to solve the problem you've selected but rather to explain how to apply the seven-step bulletproof problem solving process to it as follows:
Define this specific problem in a precise way to meet the needs of decision maker(s) and identify who the decision maker(s) is (are).
Disaggregate the issues and develop the hypothesis to be explored, explaining why you selected, Prioritize the steps to be taken and those that should not be taken, Develop a workplan and determine who should handle what analytical tasks, Explain with specificity what fact gathering and analysis is to be undertaken to resolve the issues and describe the cognitive biases to be avoided, Explain how you would go about synthesizing the findings to highlight insights.