Developing a sales force based on the target market

Assignment Help Marketing Management

Reference no: EM13820305

"Don't Miss the Mark" Please respond to the following:

Small Business Success Story: Heart Juice Heart-Healthy Beverage

YouTube URL: https://www.youtube.com/watch?v=lYX04wiMYmQ

Non-alcoholic drinks-Iran-10-02-2011

YouTube URL: https://www.youtube.com/watch?v=0-4ivPwMDCE

There are two (2) very different target markets and sales forces discussed in the videos. Identify some of the key differences between the organizations' sales forces and target markets. Explain the value of developing a sales force based on the target market. Use examples from each video to support your response.

Reference no: EM13820305

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