Develop marketing strategies based on product life cycle

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Question

To develop marketing strategies based on the product life cycle concept.

1. Consider Coca-Cola's product life cycle

2. Identify each of the stages of the cycle.

3. Describe an example of Coke's competition at each stage in the cycle.

4. Has Coke's and it's competitor's product life cycle been extended? Give an example.

Reference no: EM133879723

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