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Determining the type of promotion

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Reference no: EM131561114

Public Relations

Public relations is a type of promotion that puts a product in the news-preferably in a positive light. This type of promotion may be especially useful in the technology arena. For this Discussion, you will conduct research and make suggestions about using PR.

Post (about 400 wrds): Choose a technology company that you think suffers from an image problem (Samsung - bombing scandal). Conduct research on how companies can benefit from using public relations more effectively and offer suggestions for using PR to solve the company's problem.

Reference no: EM131561114

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