Determine the primary business intentions of the event

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Reference no: EM132690502

Assignment: Meeting Plan

For this assignment, you will function as a meeting planner for Joshua Tree Ice Cream. Using the Meeting Checklist developed by your professor, determine the following:

1. Explain the type of meeting that will be developed.

• Hallmark event, such as a:

i. Significant company anniversary

ii. Product or service launch

iii. Awards and recognition ceremony

iv. Annual conference

v. Training symposium.

2. Determine the primary business intentions of the event (to celebrate, acknowledge, build team member competencies, etc.)

• Detail specifically.

3. Identify stakeholders

• Decision makers

• Function coordinators

• Vendors

• Suppliers

• Event team members

i. Briefly address the roles/contributions/impact of the stakeholders that are identified.

4. Define attendees

• Demographics

• Psychographics

• Organizational experience/role

• Function

• Total attendance projection.

5. Provide a draft agenda

• Logistics

• Location, insight into the selected space

• Set-up

• Sequence

• Flow of meeting or event.

Present a typed 2 to 3-page outline. The plan can be presented in bullets. There is no need for a narrative presentation.

Remember to be explicit with detail. This assignment reflects the realistic steps you would take as you defined your initial game plan and provided clients with a sense of the environment you would create.

Reference no: EM132690502

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