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The following assignment is for a marketing masters course:
The Lindner College of Business has about 2500 undergraduate students, including freshmen and sophomores who take little business course work while completing their General Education requirements in the first two years. Two years ago the College noted a significant problem with "churn," students enrolled in the college in increasing numbers, but then switched majors, transferred to other universities, or dropped out.
1. Based on your rough sense of student sentiments and behavior, develop a "tree" of Customer Satisfaction, Complaint Behavior and Retention for the undergraduate program in the LCB.
2. Then identify three critical points for managerial attention in order to control attrition.
3. Bonus: Make a compelling economic case for committing specific resources to one on these points, given that average "gross profit" per student runs about $7,000/semester.
1) Analyze at least two (2) new provisions to the Affordable Care Act. Interpret the implications of these new provisions for access to care for families. Provide specific examples of such implications to support your rationale.
In utilizing leadership models and personality assessments, do project managers cross a line between good management technique and manipulation?
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Name an international strategy which involves serving markets within a particular country?
Are there countries where reputation/"saving face" is very important such that you would trust the customer?
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economic costsdescribe what does healthcare hospital organization produce it can be a good or service? what are the
Write a 1,050- to 1,400-word paper in which you complete the following: Research and describe the internal and external environments of 2 to 3 real-world companies using an environmental scan
The ChevTex Oil Company has been operating successfully offshore West Africa for many years. They recently made a large offshore oil discovery that extends into the area of the state of Cabinda, which is part of the country of Angola. The oi..
Brody has just bought a boat by taking an unconventional 18 year, $138,500 mortgage from the bank. The interest rate is 3.68%. The mortgage is to be paid off by payments made every year starting one year from today. How much does Bob have to pay e..
Please describe research methods and process for limiting the uncertainty in the decision to purchase a home or not. 700 word limit. Research Comprise how you applied concepts to formulate the decision.
You are preparing to address your stockholders at the company's annual meeting. Topic is The Changing Business Environment.
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