Compute the expected confidence level

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Reference no: EM131921552

Problem

A musical instruments retailer has 10,000 point-of-sale transactions out of which 1500 sales included both items of electric guitars and guitar cases, and out of which 750 had sales of new strings. If the electric guitars are considered A, the guitar cases are considered B, and the strings are considered C, then the associate rule for these sales become "If A and B are purchased, then C is also purchased." Calculate the confidence level, expected confidence level, and lift for this rule, given that total transactions for C is 3000.

Compute the confidence level:
Compute the expected confidence level:
Compute the lift for the rule.

Reference no: EM131921552

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