Comprehensive capstone case study on starbucks

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Reference no: EM132601102

This is a comprehensive Capstone Case Study on Star Bucks. The aim of this assignment is to provide students the opportunity to perform a thorough case analysis. The case analysis should include the following elements:

Problem Statement

What is the primary problem in the case? Secondary problems? What are the ramifications of these problems in the long run? Short run? Include quantitative and qualitative analysis in your response.

Strategic Plan

Based on the problem identified, develop a 5-year strategic plan for the company. This plan should include:

1. Clear vision, mission statement and core values

2. SMART objectives to solve the problem

3. Corresponding strategies for the objectives identified

4. Implementation plan

5. Key Performance Indicators to monitor progress

Reference no: EM132601102

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