Compare and contrast qualitative and quantitative research

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Reference no: EM132545862 , Length: Word count: 300

Imagine you are an analyst for the U.S. Army and have been tasked with developing performance measures (as part of an overall performance measurement undertaking) associated with enlistment goals. Due to your expertise with research methods, you have been entrusted with setting the criteria for success! Address the following areas:

Your response must be at least 300 words in length.

The methods used to collect data and why they are appropriate for the undertaking, the organization (the Army), as well as for public administration in general.
Key considerations that will need to be kept in mind when reviewing the data to ensure that it is appropriate for your analysis purposes.
Processes and/or methods that would be utilized for analyzing the data.
Rationale for the inclusion of the performance measures that will be used to assess the data.

A working definition of each method listed in your response.

Question 1: Compare and contrast qualitative and quantitative research methods as well as the tools associated with each approach. Provide examples of how these research methods may be used in the public sector.

Reference no: EM132545862

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