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Case study: marketing development in australia

Assignment Help Marketing Management
Reference no: EM131417 , Length: Word count:3000

Write a case study on marketing environment.

About marketing environment - Whether marketing could be segment - if so who is it target at?

- if not why not?

- relate this case study to a case study in the marketing text book (Sharp, Byron. 2013, Marketing: theory, evidence and practice, p.506 Dilmah Ceylon Tea: Marketing Development in Australia)

Reference no: EM131417

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