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Topic: Building a Brand within the Automotive Industry
Write the Literature Review on given topic.
You should synthesize what the literature says about the topic. This includes comparing and contrasting ideas from the articles. You should include both practitioner type articles as well as peer-reviewed academic studies. Your research needs to include quality journal articles
First discuss building an automotive brand and how to position that brand. Please compare to what's in the textbook, to the articles you use for the Lit Review and how the companies branding to the public affects how people buy what type automobile. Then discuss how does companies position automobile branding in a static market compared to a thriving market (for example, luxury brand or eco-friendly cars).
What type of car have you selected, and what will it cost? What is the interest rate from your local bank for a car loan for four years
the aim of this assignment is to assess whether the learning outcomes of the module have been met.after completing the
Create the first part of the Advertising portion of the Marketing Communications Plan using the business and information presented in the Case Study. Meet the following requirements:In 200-300 words, explain the creative media strategy that will..
Standardized versus localized
considering the differences of the philosophies in some cases slight differencesselect a company product or service and
Locate an article on a controversial subject where the author makes an argument you do not agree with. Identify any logical fallacies in the argument
write a 2- to 4-page paper that includes the following based on your organizationcreate a 7-10 slide powerpoint
Exploratory and formal studies
What are important trends in marketing practices, What factors should a company review before deciding to go abroad
recent events in the news have indicated that the environment is suffering and this is having an obvious effect on
Write a 700- to 1,200-word paper that analyzes a current media issue from three perspectives: As an impact issue, As a legal issue, As an ethical issue.
instructionsanswer the following questionsthis examination accounts for 60 of the course assessment. you are permitted
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