Best used to describe the target market

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Reference no: EM132186324

Prompt

Select a product and research its target market. In a paper of 600 words describe the target market for the product you have selected. Remember to use at least two citations in APA format. The following questions may help guide your research:

What segmentation tools are best used to describe the target market?

What research can you find on this target market?

What about the product or the way it is marketed leads you to believe you have selected the right target market?

In what way does the company meet the needs of the target market with the product you have selected?

How might the target market be broken into smaller niche markets?

In what ways might this product or its marketing be altered to better appeal to the target market?

Reference no: EM132186324

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