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Based on your unit analysis create a SWOT analysis for the company you chose to research (PUMA). Your analysis must be between one to two pages as well as identify the company's opportunities, weaknesses, strengths and threats. Use Microsoft Word as well as create four sections to your paper by means of the SWOT categories as your headings. Each category would have approximately 200-300 words defining the issues that fall under that area. The opportunities as well as threats should have at least ten items identified for each. Format your SWOT Analysis using APA Style.
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