Balanced scorecard for a service company

Reference no: EM131204669

Balanced scorecard for a service company

American Express Company is a major financial services company, noted for its American Express® card. Some of the performance measures used by the company in its balanced scorecard follow:
•Average card member spending Number of Internet features
•Cards in force Number of merchant signings
•Earnings growth Number of new card launches
•Hours of credit consultant training Return on equity Investment in information technology Revenue growth Number of card choices

For each measure, identify whether the measure best fits the innovation, customer, internal process, or financial dimension of the balanced scorecard.

Reference no: EM131204669

Questions Cloud

Preferred method of communicating : 1) What is your preferred method of communicating with others? (phones, letters, email, or texting?) In which method do you get the best responses?

Prepare a memo setting out your analysis and recommendation : For assignment, prepare a memo, setting out your analysis and recommendations, that considers ONLY the following two theories: Utilitarianism and Universal Ethics (i.e., Kant's categorical imperative).

Explain written representations and management letters : Explain briefly written representations, internal control communications, and management letters.- Include the general content of the communication,

Who would be the gainers and losers in each case : Policy application . What would be the advantages and drawbacks of replacing the US individual income tax with a value-added tax? What if the VAT instead replaced the state retail sales tax? Who would be the gainers and losers in each case?

Balanced scorecard for a service company : Identify whether the measure best fits the innovation, customer, internal process, or financial dimension of the balanced scorecard.

Do you have specific reasons to agree with your classmates : Do you have specific reasons to agree or disagree with your classmates' assessments about confounders and/or interactions in this scenario?

What kind of grant would you devise : If you were running the donor government, and wanted to encourage more local spending on immunizations for children, what kind of grant would you devise? Why? How might your answer be different from the perspective of recipient governments?

Find its initial velocity and acceleration : A ball is thrown upwards with initial velocity of 50 m/s and at the same time another ball is released from rest from the roof of 6 m building. At what position and time do the two balls pass each other?

What is the latest date on which wanda can replace : To minimize her tax liability, which of these alternatives should Wanda choose? -What is the latest date on which Wanda can replace the involuntarily converted property to qualify for § 1033?

User Account

All Pages