• What is the IPO firm's strategy? What are the sources of its competitive advantage? How sustainable is it's competitive advantage? What does your analysis imply for it's valuation? How much are the expecting/looking to raise?• What type of share structure has the firms chosen for IPO? Dual class?• Identify and analyze the risks of investing in thisIPO• How much would you be willing to pay for a share of firm?
Beta • Average the unlevered betas of the top three competitors• Relever with the firm's new capital structure
• What are your assumptions? How sensitive is your valuation to your assumptions?• What does the firm plan to do with the IPO? Is it possible for them to be "over capitalized?"