Tasks of marketing management in product life cycle, Marketing Management

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What are the tasks of marketing management according to Product Life Cycle?

When according to Product Life Cycle (PLC) we need to plan our marketing strategy into strategic terms, there tasks of marketing management are as follows:

a. Anticipate the newest consumer preferences and needs.

b. Forest and calculate the stage wise shape of total of product life cycle.

c. Wisely and carefully design on active and suitable strategy of marketing for each stage by introduction.

d. Know the product’s pace of movement by one stage of Product Life Cycle to another.


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