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State the coding process in detailsCoding involves assigning numbers or other symbols to answers so responses can be grouped into a limited number of categories or classes. Particularly, coding entails the assignment of numerical values to every individual response for every question within the survey.Classifying of data into limited categories sacrifices some data detail but is essential for efficient analysis. Rather than requesting the word female or male in response to a question which asks for the identification of one's gender, we could use codes 'M' or 'F'. Generally this variable would be coded 1 for male and 2 for female or 0 and 1. In the same way, a Likert scale can be coded as: 1 = strongly disagree; 2 = disagree; 3 = neither agree nor disagree; 4 = agree and 5 = strongly agree.Coding the data in this format helps the overall analysis process as most statistical software understand the numbers easily. Coding helps researcher to reduce several thousand replies to a few categories comprising the critical information required for analysis. In coding, categories are the partitioning of a set; and categorization is the process of using rules to partition a body of data.
regression line drawn asY=C+1075x, where x was 2, and y was239, given that y intercept was 11
Post purchase evaluation The EKB model was additional developed by Rice (1993) which suggested there must be a feedback loop Foxall (2005) further suggests the significance of
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Q. Buying centre concept? Applying the buying centre concept The decision-making unit in a purchasing organisation consists of the buying centre. This is invented of the dec
how do beliefs and attitudes influence consumer behavior
The credit bank which offers a full range of financial services to the costumers had recently carried out a segmentation exercise which defined four age based segment of potential
Specific Policies : Contracts for export of capital goods or projects for construction works and for rendering services abroad are insured by ECGC on a case to case basis under sp
Describe video games market segmentation Segmentation criteria -Do SWOT analysis (Nintendo, Sony/Playstation, Microsoft/Xbox) -Define and describe Nintendo Wii Target mar
traditional and modern value delivery process?
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