Marketing analysis, Marketing Management

Marketing analysis:

Managing the marketing function being with a complete analysis of a company's situation. The company must analyze its markets and marketing environment to find attractive opportunities and to avoid environmental threats. It must analyze company strengths and weaknesses, as well as current and possible marketing actions, to determine which opportunities it can best pursue. Marketing analysis provides input to each of the other marketing management functions. 

Posted Date: 9/19/2012 6:15:34 AM | Location : United States







Related Discussions:- Marketing analysis, Assignment Help, Ask Question on Marketing analysis, Get Answer, Expert's Help, Marketing analysis Discussions

Write discussion on Marketing analysis
Your posts are moderated
Related Questions
how to made the question for consumer buying behevior project


Question: (i) Identify and illustrate five trends for travel demand. (ii) Show how these trends would have an impact on the supply of air travel, assuming that there is a

Uses of sales promotions: 1.       For facilitating introduction of new products, 2.       For retrieving lost accounts, 3.       For overcoming a unique competitive situ

Explain the various approaches that are followed by FNCG companies in test marketing

Q. Explain Remedy Under Consumer Protection Act? Remedy Under Consumer Protection Act, 1986: A consumer record consumer association central government or state government can

How is the global sourcing of labour effective in competition international developments? Global sourcing of labour: Innovative uses of labour upon a global origin are e

Major decisions in sales promotion: in using sales promotion a company must establish its objectives select the tools develop the program pretest the program implement and control

A market development stage is the one that refers to the attempt needed to recognize a latent market (i.e., organizations that share a like need or want for something that does no

Question 1: (a) What are the basic styles of negotiation? (b) Explain the implication of Prisoner's Dilemma game? (c) Describe why people act in Red style to protect th