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Q. Illustrate the the advertising effects on Business Cycle?
Effect on Business Cycle: - Supporters of advertising quarrel that advertising help in reducing the extent of business-cycles. In period of market crises advertisers increase their ad-expenditure to revert their falling sales. In boom period advertisers limit to ad expenses they are able to sell their entire production with less advertising efforts. Critics dispute that advertisers overspend in boom period and under spend in recession-period as amount of ad-expenditure is usually based on %age of sales.
Does marketing exist solely to increase profit? If this is the case, then marketing in nonprofit organizations can be said to be useless. discuss
Choosing & Implementing Positioning Strategies
Characteristic of Marketing Planning: 1. marketing planning is a formal and syatematic approach towards planning of all marketing activites product positioning price setting di
Q. Explain diffrent types of advertisement copy? Types of advertisement copy: - Advertisement Copy perhaps of various types based on Appeal, functions, Purpose and Media of a
What is Introductory Stage of Product Life Cycle? Introductory Stage: An era of new product launch and its period depends upon product’s rate penetration by concerned mar
Question 1: (a) Discuss the influences that led to the development of relationship marketing. (b) Using appropriate theories, discuss why the marketing mix paradigm and the
explain the role of the process of marketing in business
Roux ski is a company that specializes in the manufacture of ski pants. The senior management accountant has been asked to advise the board of directors on a production and sales p
Discuss about the product line simplification. In certain circumstances, a company may accept the strategy of slimming or contracting the product mix this may do so by abandoni
One side of a kite is 4 cm less than 3 times the length of another. If the perimeter is 32 cm, find the length of each side of the the kite.
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