Explain use technology and information resources to research, Operation Management

Imagine that you are a senior manager for one of the following companies:

• Apple

• Burger King

• Nike

• General Mills

Create a market entry strategy along with a staffing plan to expand into one of the following markets:

• Mexico

• India

• China

Research the country's infrastructure and develop a competitive market entry strategy. Familiarize yourself with the available labor supply, local customs that would affect your product's niche, and effective marketing strategies. Your audience for this presentation will be the top management of your company.

Create 15-20 PowerPoint Slides with Notes Pages in which you:

1. Determine how, if possible, international trade-related organizations can assist this expansion effort in the country of choice. If international trade-related organizations will not be helpful, justify this situation.

2. Formulate a competitive market entry strategy and align it with the dynamics of the foreign market.

3. Recommend appropriate marketing best practices to your top management to successfully enter this market.

4. Develop an initial staffing strategy that takes into consideration the local labor market.

5. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia and other Websites do not quality as academic resources.

The specific course learning outcomes associated with this assignment are:

• Assess the impact of international trade-related organizations, multinational trade agreements, and national trade policy on global business operations.

• Formulate competitive market entry strategies that leverage the advantages of international operations.

• Adapt corporate marketing strategies to fit the dynamics of foreign markets.

• Formulate effective HRM strategies to support the international business operations and accommodate local labor market issues.

• Use technology and information resources to research issues in international business strategy.

• Write clearly and concisely about international business strategy using proper writing mechanics

Posted Date: 2/28/2014 3:08:51 AM | Location : United States







Related Discussions:- Explain use technology and information resources to research, Assignment Help, Ask Question on Explain use technology and information resources to research, Get Answer, Expert's Help, Explain use technology and information resources to research Discussions

Write discussion on Explain use technology and information resources to research
Your posts are moderated
Related Questions
Work Measurement: Work  measurement  goes  hand in  with  method  design. Whereas the method design  are directed towards the study  of the components of a single or multiple

Assignment EITHER A. Practical application of concepts in a local organisation • You are required to analyse and evaluate a key aspect of operations management covered in this subj

What are three factors that affect capacity utilization? Provide examples.

The case of Ellen Moore (A) Living and Working in Korea. Look at this case from the point of view of Andrew Kilpatrick. At this point in time, what would you do if you were Andrew?

Hard Factors - Factors Affecting Productivity Improvement Productivity of the product is determined by the way in which the product fulfils its customer requirements, either b

Answer the following questions: 1. What are the pros and cons of an airline implementing a policy that heavier customers need to buy a second seat? Research an airline and provi

A transportation problem can be solved by two methods using (a) simplex methods and(b) transportation method. We shall illustrate these with the help of an example. Exam

Toyota's safety recalls - Are they indicators of problems associated with quality management, outsourcing or simply indicators of setting inconsistent competitive priorities in ope

The earnings, dividends, and common stock price of Carpetto Technologies Inc. are expected to grow at 8% per year in the future. Carpetto's common stock sells for $27.75 per share,

As a project manager was primarily to make sure that project is done on schedule and under budget. Although these functions are very important, BRIEFLY mentioned what other functio