What are the functions of marketing management, Business Management

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What are the Functions of Marketing Management?

Functions of Marketing Management:

The extensive functions of marketing management consist of the given below:

a. Marketing Research:

Marketing research comprises all research activities included into marketing problems.

b. Sales Forecasting:

c. Advertising:

d. Sales promotion:

e. Packaging:

f. Pricing :

g. Inquiries or handling and orders through customers.

h. Servicing: The continual servicing after sales.

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