What are the durable goods, Marketing Management

Assignment Help:

What are the Durable Goods

  Durable goods are products that are used for a long period i.e., for months or years together. Illustrations of such goods are refrigerator, car, washing machine etc. Such goods normally require more of personal selling efforts and have high profit margins. In case of these goods, seller's reputation and presale and after-sale service are important determinants of purchase decision.

 


Related Discussions:- What are the durable goods

Kinds of the packaging, Kinds of the packaging: 1.       Consumer pa...

Kinds of the packaging: 1.       Consumer package: it is a kind of the package which holds the required volume of product for the household consumption. For example, tooth

Test marketing, explain the various approaches that are followed by fmcg co...

explain the various approaches that are followed by fmcg companies in test marketing

Master dissertation, Hello, I''m a master student. Because of my job, I don...

Hello, I''m a master student. Because of my job, I dont have enough time to write my 14,000 word dissertation. Actually Im doing dissertation of HRM. I want to know whether you can

How investment is significant in human resource management, How investment ...

How investment is significant in Human Resource Management? Now days in several organizations indicate which employees are viewed like valuable investments but several organiza

The idea of a variable pricing policy, Explain, with examples, the idea of ...

Explain, with examples, the idea of a variable pricing policy. Variable pricing includes adjusting prices to increase demand in off-peak periods in the hope of stimulating dema

Channel - management decisions, Channel - management decisions: after a co...

Channel - management decisions: after a company has chosen alternative, individual   intermediaries' must be selected trained, motivated, and evaluated. Channel arrangements must

Principles of marketing, understand concepts with examples of need,want,dem...

understand concepts with examples of need,want,demand

Marketing channels, explain why marketing channels promote not only economi...

explain why marketing channels promote not only economic systems but also social systems

Retailing, Evaluate the priomotional strategies that can be used by retaile...

Evaluate the priomotional strategies that can be used by retailers

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd