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Q. Undermining the Position of Women - ethical aspects of ads?
A few ads are undermine the position of aged persons, women. In a few cases women are shown as sex-object. They are hardly ever shown as professional's corporate-officials. Likewise aged-persons are mostly shown as dependent, helpless, sick. This undermines their position in society. Some women-organisations have raised objections against this sterio-typing.
considering the concept of product life cycle where would you put video games in thier life cycle
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Q. Explain the Role of direct marketing? Role of direct marketing:- a) Focus is on literate customer. b) For service marketing like insurance, Banking, telecommunication.
three uses of product line stretching
About 40 years ago, media guru Marshall McLuhan assume that mass communication would turn the world into a global village. Communication satellites, 24-hour global news channels,
What is efficiency control in MIVE? Efficiency control: The global picture is significant. An overview of the sales and marketing efforts and their relative failure or su
Question 1: Describe the types of new service developments and its stages Introduction Detail explanation on types of new service development and its stages Diag
Question 1: (a) Describe the Leavitt's model of change affecting a knowledge culture. (b) What type of culture is needed at the individual and managerial level in order to
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