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Purpose of Review
The reasons for review of related literature are:
1.To gain a background knowledge of the research topic.
2. To identify the concepts relating to it potential relationship between them and t formulate researchable hypotheses.
3.To identify appropriate methodology research design methods of measuring concept sand techniques of analysis.
4.To identify data sources used by other researcher and
5.To learn how others structured their reports.
Uses or Importance to Business and Industry: 1 Decision making tool: marketing research is useful for taking marketing management decision. It provides necessary information
Write a brief note on report presentation. Answer Presentation has become an integral part of most marketing research projects. Most managers are finding it hard to read e
inn moving average method, we need data of atleast a) three years b) four Years c) five years d) six years
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State advantages and disadvantages of Quota sampling These quotas are assigned in a way that there remains resemblance between quotas and populations with respect to characteri
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