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Branding started because companies wanted their services and products to be distinguishable from the generic dross of others and prepare an asset for the company. This is still the case today, even when brand owners don't necessarily make the product. Communicating what a brand stands for is usually integral to most public relations campaigns.
Critically show the do's and don'ts PR specialists need to consider while communicating the brand?
Need for Filing of Catalogue Entries The word catalogue has been derived from a Greek phrase Katy Logos. "Kate means "by" or "according to" and "Logos" has different meanings
Q uality control Quality control uses techniques and performs activities to compare actual quality performance with requirements and define appropriate actions if ther
QUESTION a) Outline four major benefits of ERP implementation. b) 'An ERP integrates the organization as one functional unit'. Briefly explain the meaning of this statement.
Question: (a) What, according to you, are the essential elements of an effective ergonomic program? State the reasons for establishing such a program at a place of work. (b
I mplementation of EPM It is not a minor matter to espouse the EPM strategy and implement it in an organisation. A fresh organisational structure and new practices have to be
P roject Approaches for Capability Development The project team must understand the difference between quality assurance and control. Both are the essential elements of qualit
Question: a. Estate Management is a fairly new discipline of the Built Environment. Describe the concept of Estate Management and how its evolution during the past decade.
Information Services: Some of the significant information services which have been evolved as a result of developments in communications are: electronic delivery of documents,
Arranging Personnel: Planning for document selection should also cover the personnel or human factor. The people involved in the selection process are the librarian, the a
Planning Process: The planning process for the establishment of a documentation/information centre may involve the following steps; i) Formulation of the overall objectiv
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