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Organizational Culture
The concept of organizational culture is fairly recent. It became a topic of significant concern in the United States during the early 1980s, primarily due to an interest in learning why U.S. corporations were not performing as well as their counterparts in Japan. Observers and researchers thought that the national culture and corporate culture could explain differences in performance, leaders now understand that when a company's culture fits the needs of its external environment and company strategy, employees can create an organization that is tough to beat.
#questionList out the secondary sources of information while pursuing market research..
Importance of Culture - Organizational Culture When people are successful at what they undertake, the ideas and values that led to that success become institutionalized as par
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